Family (and Friends) work on Unreal’s range of confectionery

Family (and Friends) work on Unreal’s range of confectionery
2019-09-11

Design agency Family (and friends) has helped US confectionery brand Unreal on its pack design.

Unreal has widened its portfolio from chocolate covered gems and peanut butter cups to the new dark chocolate coconut bars.

Kevin McCarthy, chief executive of Boston-based Unreal, said: “Our partnership with F&F has been invaluable to realizing our vision for the brand and hitting our business goals. Working together has been a true collaboration, as we feel listened to and active in the creation of packaging that has made a huge difference to our business.”

The bars are made using three ingredients – real organic coconut, cassava syrup and dark chocolate.

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