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Stella Artois Cidre revamps packaging

Stella Artois Cidre revamps packaging
2016-08-17

From:Packaging News

Stella Artois Cidre has unveiled new packaging promoting the quality of their apple and fruit ciders.


The sophisticated new look’s bold design will be featured on all bottles and cans in the Stella Artois Cidre family: Stella Artois Cidre Apple, Pear, Peach, Raspberry and Elderflower.


All five designs feature elegant paint stroke detailing that highlight the brand’s hand-picked apple and fruit flavours and passion for quality ingredients.

Ally Atha, senior brand manager at Stella Artois Cidre, said: “It is an important time for cider brands to set themselves apart. Stella Artois Cidre embodies a sophisticated, adventurous lifestyle and we are excited to launch this incredible on-pack promotion and packaging that further distinguishes ourselves from our competitors.”

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